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Adore Me

Retail & e-commerce
Use case
Reducing monotonous copywriting tasks
Context

Adore Me, a direct-to-consumer lingerie brand known for its extended sizing, uses Gemini for Google Workspace to streamline copywriting and foster creativity. The team reduced over 35 hours of work creating product descriptions to just 30 minutes by leveraging a prompt library. They also use Gemini for speaker bios, enabling users to fill in key details for automated output. Internal "prompt-off" competitions teach employees how to effectively use AI tools, embedding AI into the company culture.

Models/tools
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1

WRTN

Media & Entertainment
Use case
Low AI adoption
Context

WRTN uses Claude to power natural, engaging character interactions and creative storytelling for millions of users across Asia. They aggregate AI services across companionship, entertainment, and productivity to make advanced AI technology accessible to everyday users in South Korea and Japan.

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1

Wondercraft

Media & Entertainment
Use case
Controlling AI voice delivery
Context

Wondercraft, an AI-powered audio studio, introduces 'Director Mode' for natural language control of AI voice delivery.

Models/tools
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Source:
x.com
Oct 10, 2024

Cove

Artificial Intelligence
Use case
Improving AI collaboration efficiency
Context

Cove uses Anthropic's Claude models to create an AI thought partner within a visual workspace.

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1

Altera

Media & Entertainment
Use case
Overcoming data degradation
Context

Altera uses OpenAI's GPT-4o to build "digital humans," AI agents that play Minecraft with users like friends.

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1

Hallway

Media & Entertainment
Use case
Real-time AI avatar animation
Context

Hallway uses the real-time API to give its animated AI avatars a voice.

Models/tools
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1

Lonely Planet

Travel and Hospitality
Use case
Generating personalized travel itineraries
Context

Lonely Planet uses Claude to extract geospatial data from its vast content libraries, enabling the rapid creation of personalized travel itineraries.

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1

Urmobo

Retail & e-commerce
Use case
Improving mobile device management
Context

Urmobo, a mobile-device management platform, created a virtual agent, Odin, that significantly improved user experience and reduced support tickets by enabling clients to interact with the platform using natural language.

Models/tools
No items found.
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Adore Me

Retail & e-commerce
Use case
Accelerating product description writing
Context

Adore Me uses Gemini for Workspace to write differentiated product descriptions in one hour.

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1

Globo

Media & Entertainment
Use case
Hyper-personalizing streaming content
Context

Globo, the largest media group in Latin America, is using Google Cloud’s AI to hyper-personalize content for its streaming users, and create a better experience for spectators.

Models/tools
No items found.
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Square Enix

Media & Entertainment
Use case
Optimizing video game marketing
Context

Square Enix, a Japanese video game publisher, is using Google’s AI solutions and its own customer data to develop AI-optimized marketing assets to keep its gamers engaged, sharing personalized emails suited to each player’s preferences.

Models/tools
No items found.
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Radisson Hotel Group

Travel and Hospitality
Use case
Personalizing advertising at scale
Context

Radisson Hotel Group personalized its advertising at scale in collaboration with Accenture and using Vertex AI and Gemini models, training them on extensive datasets stored in BigQuery.

Models/tools
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3

Jasper

Marketing & Sales
Use case
Scaling creative asset production
Context

Jasper trains its suite of creativity-, writing-, and marketing-focused AI models on Google’s AI infrastructure, delivering on-brand, data-optimized assets faster and at scale to teams large and small.

Models/tools
No items found.
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Puma

Consumer Goods
Use case
Customizing product photos for markets
Context

Puma uses Imagen (Google’s image generator) to customize product photos on its website, ensuring they’re locally relevant across markets.

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1

The World Bank

Government
Use case
Extracting insights from development research
Context

The World Bank is developing a tool to extract key information from research literature on the causal impact of development interventions.

Models/tools
No items found.
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Lex

Artificial Intelligence
Use case
Assisting writers with AI feedback
Context

Lex, an AI-powered writing platform, uses Claude to assist writers by providing real-time feedback, style improvements, and idea generation.

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1

Refik Anadol

Media & Entertainment
Use case
Enhancing artistic creativity with AI
Context

Refik Anadol, an internationally renowned media artist, fine-tunes Meta's open source Llama models to develop 'Large Nature Model', a generative AI system trained on over half a billion nature images.

Models/tools
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1

Wedia Group

Marketing & Sales
Use case
Automating metadata for images and videos
Context

Wedia, a platform for companies to store and manage digital assets, leverages Claude via Amazon Bedrock to automate the creation of metadata for images and videos. It allows them to process 20-30,000 images per month.

Models/tools
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2

CopyAI

Marketing & Sales
Use case
Automating content categorization
Context

CopyAI leverages Meta Llama on Lamini’s LLM platform to accelerate content generation for go-to-market efforts. By fine-tuning a high-precision classifier based on Llama, CopyAI automates content categorization for a Fortune 100 client, streamlining processes and driving efficiency.

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1

Copy.ai

Marketing & Sales
Use case
Automating branded content creation
Context

Copy.ai uses Claude for its GTM AI tool which helps with things like creating content in your brand’s voice and gathers statistics to back up and fact-check content claims. They’re also using Lamini LLM (a platform for tuning and deploying LLMs) with Meta’s Llama to automate categorizing content for a Fortune 100 client.

Models/tools
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3

The Metropolitan Museum of Art

Non-profit
Use case
Creating interactive museum experiences
Context

OpenAI collaborated with The Met’s Costume Institute to create an interactive AI chat experience for their "Sleeping Beauties: Reawakening Fashion" exhibit. The AI brings to life the character of Natalie Potter, a New York socialite from the early 20th century, allowing visitors to engage with her and learn about her life, wedding, and era. The AI model was trained on curated historical documents to provide authentic and accurate responses, enhancing visitor engagement.

Models/tools
No items found.
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Gamma

Artificial Intelligence
Use case
Enhancing presentation quality
Context

Gamma uses Claude 3 Haiku to enhance its AI-powered presentation platform, improving the quality of presentations generated from complex inputs. Claude’s adaptable tone and cost-effectiveness led to a 30% increase in user satisfaction and a 20% rise in free-to-paid conversions.

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1

Together.AI

Media & Entertainment
Use case
Scaling game infrastructure
Context

Together.AI provided high-performance inference for Infinite Craft, a game by Neal Agarwal using Llama 2 70B. The game lets users create new items by combining elements, producing logical and witty results. Together.AI enabled elastic scaling to meet huge demand, using Llama Guard to avoid bad results.

Models/tools
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2

Latitude

Media & Entertainment
Use case
Enhancing AI storytelling
Context

Latitude, the developer of AI Dungeon, migrated to OctoAI's optimized Llama 3.1 models (8B and 70B), achieving improved output quality, increased efficiency, and lower costs.

Models/tools
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1

Jumpcut

Media & Entertainment
Use case
Streamlining script analysis
Context

Jumpcut Media, a company making AI-powered tools for the entertainment industry, uses Claude 3 Opus to power its ScriptSense product, which generates comprehensive script coverage—a specific report for a screenplay including scene summaries and character breakdowns. This helps Hollywood studios, agencies, and production companies save time by evaluating scripts in seconds. ScriptSense also indexes scripts in a searchable database, aiding creative teams in meeting studios’ requirements for which content they need.

Models/tools
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1

Canva

Marketing & Sales
Use case
Simplifying design workflows
Context

Canva uses OpenAI's GPT-4 to power its Magic Studio, integrating multiple AI tools like Magic Write, Magic Design, and Magic Switch. These tools allow users to generate content across text, images, and video, supporting multimodal workflows while maintaining simplicity. The suite enhances design processes for non-professionals by enabling content generation, format conversion, translation, and more, all through intuitive AI-driven prompts.

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1

HuggingFace

Software & IT
Use case
Creating customizable AI assistants
Context

HuggingFace introduced HuggingChat and HuggingChat Assistants, platforms that allow users to try out different open-source models and create customized assistants with unique personalities. By default, both platforms are powered by Mistral 8x7B, providing users with powerful, high-quality experiences and contextually relevant responses. Mistral 8x7B is currently the most popular model used on HuggingChat, enhancing user engagement.

Models/tools
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1

Niantic

Software & IT
Use case
Creating lifelike AR pets
Context

Niantic, known for augmented reality games like Pokémon GO, uses Meta's Llama 2 to develop Peridot, a mobile AR game featuring virtual pets called "Dots." By integrating Llama 2, Dots exhibit dynamic and responsive behaviors, making interactions unique and enhancing user engagement. Additionally, Niantic employs computer vision with the Niantic Lightship ARDK to enable Dots to interact with the physical environment, creating a more immersive and lifelike gaming experience. This AI-driven approach accelerates development, reduces manual programming, and delivers personalized interactions, improving player satisfaction and engagement.

Models/tools
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2

Thrive Global

Healthcare
Use case
Creating behavior change microsteps
Context

Health editorial teams at Thrive Global are creating validated behavior change microsteps based on the latest peer-reviewed science with Perplexity.

Models/tools
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1

Belk ECommerce

Retail & e-commerce
Use case
Generating eCommerce product descriptions
Context

Belk eCommerce uses gen AI to make product descriptions – traditionally a time-consuming task for digital retailers.

Models/tools
No items found.
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