LALIGA, one of the largest football leagues in the world, deployed Microsoft Azure Arc to manage its hybrid infrastructure and ensure low latency at its 42 stadiums. It uses AI in Azure to optimize match scheduling and other key operations, providing an engaging fan experience.

England’s Football Association is training Vertex AI on the FA's historical and current scouting reports so they can be transformed into concise summaries, helping national teams discover future talent.

Formula E can now summarize a two-hour long race commentary into a 2-minute podcast in any language, incorporating driver data and ongoing seasonal storylines.

The NFLPA, which represents professional football players, partnered with Microsoft and Xoriant to develop an AI solution using Azure AI Services to analyze practice video footage from all 32 teams. The AI tool automatically identifies potential rule violations in offseason practices, significantly reducing the time staff spend reviewing footage and enhancing player safety.

The Cleveland Cavaliers use Perplexity Enterprise Pro to enhance efficiency across 15+ teams by empowering employees to handle research and repetitive tasks autonomously. The AI search engine improves workflows, saves up to 10+ hours per week per employee, and provides secure, accurate results without using proprietary data. Teams use it for tasks like analyzing documents, drafting emails, and simplifying technical explanations, boosting productivity and reducing mundane tasks.

McLaren Racing is using Google AI to get up-to-the-millisecond insights during races and training to gain a competitive edge.

The Los Angeles Rams are utilizing AI across the board from content analysis to player scouting.

Golden State Warriors are using AI to improve the fan experience content in their Chase Center app.