Marketing & Sales

See All

Intercom

Marketing & Sales
Use case
Support scaling
Context

Intercom, a leading customer service platform, integrated Claude from Anthropic into their AI agent Fin to automatically resolve up to 86% of customer support queries with human-quality, personalized responses in over 45 languages. This implementation reduces response times from 30 minutes to seconds and enables human agents to focus on more complex issues.

Models/tools

Local Falcon

Marketing & Sales
Data Agents
Quick win
Use case
Local search visibility
Context

Local Falcon, a platform that helps businesses improve their Google search rankings, utilizes Anthropic's Claude to analyze millions of customer reviews. This enables them to deliver clear, actionable recommendations, enhancing their clients' local search visibility.

Models/tools
...
1

Rox

Marketing & Sales
Use case
Automate sales workflows
Context

Rox, a sales platform, integrated OpenAI’s GPT-4o, GPT-4o mini, and Realtime API into their system to create a three-tiered AI-powered assistance platform. This includes data unification, complex reasoning, and interaction layers, enabling the Rox Agent Swarm to automate repetitive tasks and provide actionable insights, increasing sales reps' productivity by 50%.

Healthcare

See All
Use case
Anticipate and plan manufacturing needs
Context

Promega uses ChatGPT extensively across departments to streamline processes in manufacturing, sales, and marketing. ChatGPT assists in forecasting equipment replacement timelines, gathering protein specifications for custom assays, and automating customer requests in quality assurance workflows. Custom GPTs in sales and marketing also enhance prospecting and email campaign efficiency.

Models/tools
...
2
Use case
Time-consuming quiz writing
Context

Inteleos uses Perplexity Enterprise Pro to assist their team in developing quiz questions for medical professionals, improving efficiency and maintaining security and accuracy. The tool helps automate research and drafting, allowing subject matter experts to create explanatory paragraphs and other content more quickly.

Models/tools
...
1
Use case
Reducing clinician administrative workload
Context

Neuromnia uses Meta's Llama 3.1 to develop Nia, an AI assistant for automating ABA therapy tasks.

Models/tools
...
1

Finance

See All
Use case
Slow advisor information retrieval
Context

Morgan Stanley integrated GPT-4 and Whisper from OpenAI into their workflows, including an internal chatbot and meeting summary tool, enabling financial advisors to quickly retrieve firm knowledge, generate summaries, and provide timely, tailored client insights.

Models/tools
...
2
Use case
Democratizing AI access
Context

BBVA, a global financial institution, widely adopted ChatGPT Enterprise, creating over 2,900 custom GPTs within five months. By integrating ChatGPT into various departments, BBVA empowered its 125,000 employees to develop tailored AI solutions that enhance efficiency, spark creativity, and streamline workflows. This democratized AI access enabled rapid prototyping, reduced project timelines from weeks to hours, and facilitated the sharing of expert knowledge across the organization.

Models/tools
...
2
Use case
Investment diligence
Context

IVP implemented Perplexity Enterprise Pro to enhance investment diligence by providing accurate, real-time answers to complex research queries, streamlining documentation and communication across five teams, and supporting continuous learning and workflow improvements.

Models/tools
...
1

Retail & e-commerce

See All
Use case
Reducing monotonous copywriting tasks
Context

Adore Me, a direct-to-consumer lingerie brand known for its extended sizing, uses Gemini for Google Workspace to streamline copywriting and foster creativity. The team reduced over 35 hours of work creating product descriptions to just 30 minutes by leveraging a prompt library. They also use Gemini for speaker bios, enabling users to fill in key details for automated output. Internal "prompt-off" competitions teach employees how to effectively use AI tools, embedding AI into the company culture.

Models/tools
...
1
Use case
Protecting customer privacy in personalized recommendations
Context

Untukmu.AI, an online gifting site in Indonesia, uses Meta's Llama 3.1 8B model with split inference processing to protect customer privacy. By running part of the AI model on customers' devices and the rest on their servers, they deliver personalized gift recommendations without accessing or storing personal data. This ensures customer privacy while still providing high-quality, tailored suggestions, enhancing trust and satisfaction.

Models/tools
...
1
Use case
Enhancing marketplace operations
Context

Mercado Libre uses the Verdi platform powered by GPT-4o, GPT-4o mini, and GPT-3.5 Turbo to improve inventory capacity, fraud detection, customer service mediation, and personalized notifications.

Models/tools
...
3

Education

See All
Use case
Accessible study support
Context

StudyFetch built a comprehensive learning platform powered by Claude, providing personalized learning experiences through their AI tutor Spark.E. The platform analyzes lectures, generates study materials, and offers 24/7 tutoring support in over 20 languages, enabling students to master complex subjects with tailored, interactive assistance.

Models/tools
...
2
Use case
Improving accessibility for students
Context

Pepperdine University uses Gemini for Google Workspace to enhance accessibility and collaboration across campuses. Faculty leverage generative AI for custom lesson plans and research support, while administrative teams use it for tasks like creating meeting minutes and custom images for presentations. Live captioning and translation features in Google Meet address language barriers, fostering equity and accessibility for students.

Models/tools
...
1
Use case
Reducing teacher workload
Context

MagicSchool, an AI assistant platform for educators and students, uses Anthropic's Claude to help teachers save time by automating tasks like lesson planning, quizzes, and personalized student feedback. This allows teachers to focus more on student interaction, reducing burnout and improving education quality.

Models/tools
...
1

Government

See All
Use case
Managing tourist congestion
Solution

The City of Rome is implementing a GPT-4-powered virtual assistant called Julia via Microsoft Azure OpenAI Service. It guides visitors away from crowded tourist hotspots by providing personalized recommendations for lesser-known sites, leveraging a city-curated dataset to offer trustworthy and diverse travel experiences.

Models/tools
...
1
Use case
Improving document accessibility
Solution

The European Parliament launched Archibot, an AI-powered tool built with Claude in Amazon Bedrock, to enhance access to their archives. Archibot allows users to search and understand millions of documents, reducing search time by 80% and improving user satisfaction by 58%. The tool processes 10 times more queries monthly, offering multilingual support and retrieval-augmented generation (RAG) to help researchers and policymakers analyze legislative documents and create reports efficiently.

Models/tools
...
2
Use case
Improving government translation services
Solution

The ETO uses ChatGPT to streamline translation services across multiple state departments. This AI-driven workflow improves the accuracy, speed, and cultural relevance of translations in languages like Spanish, Somali, and Hmong. The ETO integrates ChatGPT for faster turnarounds, making government services more accessible and inclusive.

Models/tools
...
1

Get unlimited insights and ideas

Inform your strategy with our database of real-world AI use cases. See how leading companies leverage tools & models from OpenAI, Anthropic, Google, and more to drive innovation and impact.
400+ company use cases
26 industries

The starting point of your next AI project

Context Windows provides managers and business owners with practical examples from across industries to inspire and inform their next AI initiative.

Filters

  • AI providers

    OpenAIMicrosoftAnthropicGooglePerplexity
  • Agent types

    • Employee Agents
    • Customer Agents
    • Creative Agents
    • Data Agents
    • Security Agents
    • Code Agents
  • Industries

    • Software & IT
    • Healthcare
    • Retail & e-commerce
    • Finance
    • Artificial Intelligence
    • Media & Entertainment
    • Government
    • Transportation & Logistics
    • Education
    • Marketing & Sales
    • Non-profit
    • Consulting
    • Telecommunications
    • Security
    • Sports
    • Consumer Goods
    • Legal
    • Travel & Hospitality
    • Human Resources
    • Data & Analytics
    • Insurance
    • Automotive
    • Consumer Electronics
    • Manufacturing & Construction
    • Agriculture
    • Energy & Sustainability
  • Regions

    Global, North America, Europe, South America, Central America and the Caribbean, Asia, Middle East, Oceania, Africa

Sorting

  • Published date

    Find the latest case studies.

  • ICE score

    Quickly assess feasibility and potential of use cases.