X
case studies
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Showing
X
out of
X
bots
Use case
Captioning videos efficiently
Context

Warner Bros built an AI tool to caption videos with Vertex AI.

Models/tools
...
1
Use case
Identifying football talent
Context

England’s Football Association is training Vertex AI on the FA's historical and current scouting reports so they can be transformed into concise summaries, helping national teams discover future talent.

Models/tools
...
1
Use case
Optimizing employee health benefits
Context

Bennie Health uses Vertex AI to power its innovative employee health benefits platform, providing actionable insights and streamlining data management in order to enhance efficiency and decision-making for employees and HR teams.

Models/tools
...
1
Use case
Faster clinical documentation
Context

Genial Care automated clinical session documentation by enabling therapists to record audio notes at the end of each intervention. Vertex AI processes these audio recordings to transcribe and generate detailed summaries using Gemini 1.5 Flash and PaLM Chat Bison, which are then integrated into their clinical dashboard and data pipeline. This solution streamlined the clinical record-keeping process, significantly reducing manual work while ensuring high-quality, compliant patient records.

Models/tools
...
3
Use case
Faster threat detection
Context

Broadcom migrated its software solutions to the cloud via a strategic partnership with Google Cloud, integrating Vertex AI into its security product portfolio to create SymantecAI. They implemented advanced AI models to analyze massive volumes of endpoint telemetry and DLP signals, identifying patterns for proactive threat detection and faster remediation. This integration streamlined security operations and customer support processes, enabling more accurate and rapid threat response.

Models/tools
...
1
Use case
Simplified perishable ordering
Context

Fortenova Group leveraged Vertex AI to build an AI forecasting tool that analyzes historical order data, current inventory levels, and seasonal trends to predict daily demand for perishable products such as fruits and vegetables. The tool was integrated into the grocery store ordering workflow by automating model training, monitoring, and third-party connectivity, enabling store managers to quickly determine optimal order amounts and reduce food waste.

Models/tools
...
1
Use case
Automated shelf management
Context

Juganu integrated Vertex AI to leverage advanced computer vision models on in-store images and videos, automatically detecting product availability, out-of-stock situations, and merchandising issues. They implemented integrations with BigQuery and Looker to consolidate and analyze retail floor data, streamlining inventory management and triggering automated alerts for restocking.

Models/tools
...
3
Use case
Online-offline integration
Context

Cainz implemented Google Cloud’s BigQuery and Vertex AI to automatically capture and analyze product scan data for real-time demand forecasting and streamlined warehouse management across its 230 stores. They further integrated the Gemini generative AI model to automate product description creation, thereby merging digital and physical retail channels and reducing repetitive tasks for store associates.

Models/tools
...
3
Use case
Real-time inventory protection
Context

Using Google Cloud, Zebra integrated Vertex AI-enabled services to stream real-time data from self-checkout stations and mobile devices, enabling on-device AI insights into inventory management and shelf availability. This implementation automates notifications and task assignments for front-line employees, transforming traditional hardware-centric processes into agile, real-time retail operations that drive loss prevention and improved customer service.

Models/tools
...
1
Use case
Faster review insights
Context

HomeToGo partnered with Google Cloud to deploy Gemini models via Vertex AI to power its Smart AI Reviews that automatically summarize and translate thousands of guest reviews into clear, concise insights. They integrated this generative AI solution into their booking platform, streamlining the review analysis process to accelerate customer decision-making while upholding robust data security protocols.

Models/tools
...
2
Use case
Faster quote generation
Context

dida developed a custom, modular AI solution on Google Cloud that automates Enpal's manual sales quoting process. They implemented a machine learning pipeline that collected rooftop images via the Google Maps Platform API and stored them in Cloud Storage, then trained a robust ML model on GPU-enabled Compute Engine using projective geometry to accurately estimate roof angles. The solution streamlined Enpal’s sales workflow by integrating continuous development with Cloud Build and orchestrating model operations via Vertex AI and TensorBoard, automating complex measurements and quote generation tasks.

Models/tools
...
2
Use case
Unified insurance ecosystem
Context

HDFC ERGO built two pioneering superapps – "Here." for consumers and "1Up" for insurance advisors – that centralize insurance services using AI. They implemented BigQuery as an autoscaling data lake to consolidate 20 years of legacy data and integrated 300+ API services through Apigee to enable seamless partner communication. Additionally, they deployed Vertex AI and Cloud Natural Language API to deliver context-sensitive nudges and conversational assistants, transforming customer engagement, policy management, and claims analytics across the insurance value chain.

Models/tools
...
4
Use case
Empower stakeholder ideation
Context

The Estée Lauder Companies implemented AI by developing a sentiment analysis tool to rapidly capture consumer sentiment from product reviews and launching ELLA, their internal language assistant powered by Vertex AI running on Gemini. They enabled brand leaders to leverage generative AI for translations, ad copy creation, and meeting summarization, integrating these capabilities with Google Cloud’s BigQuery to streamline decision-making and operational acceleration.

Models/tools
...
2
Use case
Simplifying video editing
Context

Canva is using Vertex AI to power its Magic Design for Video, helping users skip tedious editing steps while creating shareable and engaging videos in a matter of seconds.

Models/tools
...
1
Use case
Streamlining dynamic marketing campaigns
Context

Carrefour used Vertex AI to deploy Carrefour Marketing Studio in just five weeks — an innovative solution to streamline the creation of dynamic campaigns across various social networks. In just a few clicks, marketers can build ultra-personalized campaigns to deliver customers advertising that they care about.

Models/tools
...
1
Use case
Expanding AI model options
Context

Anthropic has partnered with Google Cloud to offer its family of Claude 3 models on Vertex AI — providing organizations with more model options for intelligence, speed, cost-efficiency, and vision for enterprise use cases.

Models/tools
...
2
Use case
Accelerating multilingual clinical data retrieval
Context

Mayo Clinic has given thousands of its scientific researchers access to 50 petabytes worth of clinical data through Vertex AI search, accelerating information retrieval across multiple languages.

Models/tools
...
1
Use case
Managing climate risks with enriched datasets
Context

MSCI uses machine learning with Vertex AI, BigQuery and Cloud Run to enrich its datasets to help our clients gain insight into around 1 million asset locations to help manage climate-related risks.

Models/tools
...
3
Use case
Searching vast news archives efficiently
Context

NewsCorp is using Vertex AI to help search data across 30,000 sources and 2.5 billion news articles updated daily.

Models/tools
...
1
Use case
Making data insights accessible to all users
Context

Workday is using natural language processing in Vertex Search and Conversation to make data insights more accessible for technical and non-technical users alike.

Models/tools
...
1
Use case
Streamlining model evaluation and deployment
Context

Generali Italia, Italy's largest insurance provider, used Vertex AI to build a model evaluation pipeline that helps ML teams quickly evaluate performance and deploy models.

Models/tools
...
1
Use case
Reducing after-hours documentation
Context

WellSky is integrating Google Cloud's healthcare and Vertex AI capabilities to reduce the time spent completing documentation outside work hours.

Models/tools
...
1
Use case
Analyzing contract terms efficiently
Context

Vodafone uses Vertex AI to search and understand specific commercial terms and conditions across more than 10,000 contracts with more than 800 communications operators.

Models/tools
...
1
Use case
Streamlining clinical trial documentation
Context

Bristol Myers Squibb is transforming its document processes for clinical trials using Vertex AI and Google Workspace. Now, documentation that took scientists weeks now gets to a first draft in minutes.

Models/tools
...
1
Use case
Enhancing financial team collaboration
Context

Symphony, the communications platform for the financial services industry, uses Vertex AI to help finance and trading teams collaborate across multiple asset classes.

Models/tools
...
1
Use case
Assisting radiologists with data analysis
Context

Bayer is building a radiology platform that will assist radiologists with data analysis, intelligent search, and to create documents that meet healthcare requirements needed for regulatory approval. The bioscience company is also harnessing BigQuery and Vertex AI to develop additional digital medical solutions and drugs more efficiently.

Models/tools
...
2
Use case
Enhancing brand persona interaction
Context

Magalu, one of Brazil’s largest retailers, has put customer service at the center of its AI strategy, including using Vertex AI to create “Lu’s Brain” to power an interactive conversational agent for Lu, Magalu's popular brand persona.

Models/tools
...
1
Use case
Improving e-commerce data quality
Context

Tokopedia, an Indonesian ecommerce leader, is using Vertex AI to improve data quality, increasing unique products being sold by 5%.

Models/tools
...
1
Use case
Automating e-commerce sales assistance
Context

Mercedes Benz will infuse e-commerce capabilities into its online storefront with a gen AI-powered smart sales assistant. Mercedes also plans to expand its use of Google Cloud AI in its call centers and is using Vertex AI and Gemini to personalize marketing campaigns.

Models/tools
...
2
Use case
Optimizing e-commerce recommendations
Context

Etsy uses Vertex AI training to optimize their search recommendations and ads models, delivering better listing suggestions to buyers and helping sellers grow their businesses.

Models/tools
...
1

What's brewing in AI

This website is part of What's brewing in AI — my newsletter where I break down the most important AI news & trends, and highlight new company case studies.

Join 13,000+ professionals and see how leading companies leverage tools & models from OpenAI, Anthropic, Google, and more to drive innovation and impact.
New featured case studies weekly
26 industries

The starting point of your next AI project

Context Windows provides managers and business owners with practical examples from across industries to inspire and inform their next AI initiative.

Filters

  • AI providers

    OpenAIMicrosoftAnthropicGooglePerplexity
  • Agent types

    • Employee Agents
    • Customer Agents
    • Creative Agents
    • Data Agents
    • Security Agents
    • Code Agents
  • Industries

    • Software & IT
    • Healthcare
    • Retail & e-commerce
    • Finance
    • Artificial Intelligence
    • Media & Entertainment
    • Government
    • Transportation & Logistics
    • Education
    • Marketing & Sales
    • Non-profit
    • Consulting
    • Telecommunications
    • Security
    • Sports
    • Consumer Goods
    • Legal
    • Travel & Hospitality
    • Human Resources
    • Data & Analytics
    • Insurance
    • Automotive
    • Consumer Electronics
    • Manufacturing & Construction
    • Agriculture
    • Energy & Sustainability
  • Regions

    Global, North America, Europe, South America, Central America and the Caribbean, Asia, Middle East, Oceania, Africa

Sorting

  • Published date

    Find the latest case studies.

  • ICE score

    Quickly assess feasibility and potential of use cases.

Thoughts & ideas