Empower stakeholder ideation
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The Estée Lauder Companies implemented AI by developing a sentiment analysis tool to rapidly capture consumer sentiment from product reviews and launching ELLA, their internal language assistant powered by Vertex AI running on Gemini. They enabled brand leaders to leverage generative AI for translations, ad copy creation, and meeting summarization, integrating these capabilities with Google Cloud’s BigQuery to streamline decision-making and operational acceleration.
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Identified high-value features through direct feedback
28
AI use cases in
Consumer Goods
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Mercari integrated OpenAI’s API with a multi-model approach to optimize product listings. Initially, GPT‑4 analyzed top listings offline while GPT‑3.5 Turbo provided real-time suggestions for active listings. Later, they shifted to GPT‑4o mini to automatically generate complete titles, descriptions, and category suggestions from uploaded photos, streamlining the seller listing workflow.
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ASOS integrated Azure OpenAI Service and Azure AI prompt flow to build an AI-powered natural language interface on its website and mobile app for personalized product recommendations. They implemented the solution by connecting their existing microservices with these AI tools, streamlining rapid prototyping and integrating external trend data along with internal expertise to curate tailored selections that enhance customer engagement. The solution seamlessly integrates into ASOS’s digital processes.
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Pets at Home built an AI agent using Microsoft Copilot Studio integrated into its unified Azure data platform that consolidates disparate systems from its retail stores, online channel, veterinary clinics, and grooming services. This agent empowers the retail fraud detection team by rapidly scanning extensive transaction data to identify anomalies such as duplicate images in fraudulent claims, thereby streamlining fraud investigations. The implementation required minimal coding and seamlessly connected existing systems while ensuring strict data privacy within the company ecosystem.
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295
companies using
Employee Agents
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Super Teacher integrated Anthropic's Claude to generate initial code for interactive educational tools and draft lesson plans for subjects ranging from pre-K to 5th grade. They embedded the AI into both software development and content creation workflows with mandatory human review to ensure safety and quality standards. This integration streamlined operational processes, enabling engineering and content teams to focus on higher-level development and creative enhancements.
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704 Apps implemented an AI solution using Vertex AI and Gemini 1.5 Pro to automate and accelerate driver identity verification and safety monitoring. They integrated these AI models into their existing cloud infrastructure built on Firebase and Google Kubernetes Engine, centralizing real-time data for document validation and audio sentiment analysis. The system alerts the central monitoring team when risk-related language is detected, streamlining operational decision-making and enhancing security.
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LY Corporation leveraged OpenAI’s API to integrate advanced generative AI into its flagship services, including a GPT‑4o-powered LINE AI Assistant and GPT‑4 enhancements in Yahoo! JAPAN Search for summarizing reviews and generating travel plans. They also deployed SeekAI, an in-house productivity tool using RAG to rapidly retrieve information from internal documentation, streamlining employee inquiries and operations.
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255
solutions powered by
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704 Apps implemented an AI solution using Vertex AI and Gemini 1.5 Pro to automate and accelerate driver identity verification and safety monitoring. They integrated these AI models into their existing cloud infrastructure built on Firebase and Google Kubernetes Engine, centralizing real-time data for document validation and audio sentiment analysis. The system alerts the central monitoring team when risk-related language is detected, streamlining operational decision-making and enhancing security.
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OPPO integrated Google Cloud’s Vertex AI, AutoML, and Gemini large language model into its mobile devices to automate user feedback analysis, power AI Recording Summary features, and enable AI Toolbox functionalities such as AI Writer and AI Reply. They re-engineered their hardware platform, operating system, and third-party ecosystem to embed AI agents that optimize power consumption and reduce computing latency, streamlining mobile development workflows and enhancing user experience.
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Dataïads built an AI-powered “Post-Click Experience” system that automatically generates personalized landing pages by analyzing user context such as ad origin, product type, and behavior. The solution is implemented by integrating API access from Google Ads with Google Cloud managed services (Cloud Run and BigQuery) for automated scaling and controlled cost management, while planning to incorporate Vertex AI for further optimization. This implementation directly enhances ad campaign management and improves ecommerce conversion processes.
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279
AI use cases in
North America
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Zendesk integrated OpenAI's models to create adaptive AI service agents that autonomously manage customer conversations and execute resolution tasks. They implemented a multi-agent architecture featuring task identification, conversational RAG, procedure compilation, and procedure execution agents integrated with existing support workflows through API calls and natural language procedure definitions, while providing real-time chain-of-thought visibility. This solution transitions from traditional intent-based bots to a hybrid model of scripted and generative reasoning, streamlining customer service processes.
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Chatbase integrated Anthropic's Claude into its multi-channel customer support platform to automate routine inquiries and deliver instant, personalized support across web chat, WhatsApp, Slack, and Instagram. They implemented the solution by embedding AI agents through APIs that integrate with business systems such as Stripe for order status checks and refund processing, while enabling customizable brand voice and multilingual communication with optional human oversight. This approach streamlined customer service workflows and provided advanced analytics to help teams quickly identify trends and optimize interactions.
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Pensieve integrated Anthropic's Claude models (Claude 3.5 Sonnet and Claude 3.7 Sonnet) to build AI teaching assistants that automate grading and provide 24/7 personalized tutoring. The system clusters student submissions to calibrate grading rubrics and transforms static PDFs into interactive worksheets while enforcing instructor-controlled policies. This integration streamlines course management workflows and enhances real‐time classroom analytics.
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