Clay has used both OpenAI and Anthropic’s models to power its AI sales tool, which automates outreach by identifying leads, enriching data, and generating personalized email messaging.

Devoteam, an AI-driven tech consulting company, is rolling out 4,000 Gemini for Google Workspace licenses across all its business units. By empowering employees with Gemini's generative AI features, Devoteam enhances internal productivity and collaboration, enabling staff to work smarter, faster, and more creatively.

Alkemy implemented Dynamics 365 Sales to improve customer service and operational efficiency.

Virgin Money uses Microsoft Copilot Studio and Azure OpenAI to build "Redi," an award-winning virtual assistant that delivers exceptional customer experiences. Redi handles customer inquiries, triages questions, and directs customers to live agents when appropriate. By involving contact center staff in designing Redi's interactions, they ensure on-brand and natural conversations, including understanding colloquialisms.

Indeed uses OpenAI's GPT models for contextual job matching in its 'Invite to Apply' feature, offering personalized job recommendations with detailed explanations as to why a candidate is a good fit.

The Department of Var partnered with Google Cloud to establish an AI Innovation Hub that integrates generative AI into its public service delivery. They developed and deployed prototypes including a website chatbot for citizen engagement, a survey chatbot for real-time feedback, and an automated transcription tool for council meetings to streamline internal processes. This initiative modernizes government workflows by making services faster, more responsive, and more transparent.

Zoom uses Meta's Llama in a federated approach to develop AI Companion, a generative AI assistant integrated into Zoom Workplace and Business Services. AI Companion leverages both open-source and closed-source large language models to provide features like meeting summaries, smart recordings, and next steps at no additional cost for eligible paid plans. This implementation helps users avoid repetitive tasks, enhances collaboration and productivity, and maintains data security and privacy by keeping customer data within Zoom’s secured servers. With over 700,000 accounts using AI Companion and growing adoption, Zoom's AI integration significantly improves user experience and operational efficiency.

Intuit integrates Claude into their AI financial assistant for TurboTax, providing millions of users with clear, accurate explanations of tax calculations. This implementation boosted customer confidence, increased helpfulness ratings, and improved conversion rates for completed federal tax filings during the 2024 tax season. Intuit collaborated with Anthropic to optimize the performance of Claude for tax filing, ensuring accuracy and scalability during peak filing times.

BestViewReviews has upgraded to Meta Llama 3 8B from Llama 2 7B, using GenAI and LLMs to analyze millions of customer reviews and expert blogs. This provides unbiased and independent product advice, empowering customers to make better-informed buying decisions.

Gupshup.io's CX Product Suite 'Converse' is now powered by ACE LLM, domain-specific models fine-tuned for enterprise-grade conversations based on Meta's Llama 2. This enhances their offerings in customer acquisition, marketing, commerce, and support.

PROMPTS program leverages Meta Llama and machine learning to support maternal health in Africa by efficiently triaging incoming questions, identifying urgent cases, and providing critical support to expecting mothers in Kenya. Plans to enhance capabilities to reach 1.3 million women across Sub-Saharan Africa.

SNCF, in collaboration with Alp Valley and partners, integrated Meta's Llama 3.1 to create a multilingual, voice-enabled virtual assistant for Paris' Gare du Nord. Unveiled at Vivatech Paris and the Paris 2024 Summer Olympics, this assistant enhances passenger experience by providing real-time train information and multilingual support, demonstrating advanced module development and efficient workflow validation.

Nsure.com uses Copilot Studio to create custom AI copilots that automate up to 90% of incoming customer requests, such as handling insurance quotes, payments, renewals, and discounts.

HomeToGo partnered with Google Cloud to deploy Gemini models via Vertex AI to power its Smart AI Reviews that automatically summarize and translate thousands of guest reviews into clear, concise insights. They integrated this generative AI solution into their booking platform, streamlining the review analysis process to accelerate customer decision-making while upholding robust data security protocols.

Clay has used both OpenAI and Anthropic’s models to power its AI sales tool, which automates outreach by identifying leads, enriching data, and generating personalized email messaging. This saves lots of hours of manual data work and improves the quality of outreach, increasing customer engagement and revenue while reducing costs.

HDFC ERGO built two pioneering superapps – "Here." for consumers and "1Up" for insurance advisors – that centralize insurance services using AI. They implemented BigQuery as an autoscaling data lake to consolidate 20 years of legacy data and integrated 300+ API services through Apigee to enable seamless partner communication. Additionally, they deployed Vertex AI and Cloud Natural Language API to deliver context-sensitive nudges and conversational assistants, transforming customer engagement, policy management, and claims analytics across the insurance value chain.

B3 developed a conversational AI assistant using Microsoft’s Azure OpenAI Service and Azure AI Search, integrating it into its free online investment education platform. The assistant was trained on curated in-house educational materials, regulatory documents from Brazil’s securities market regulator, and partner-sourced financial content. Daily retraining and ethical safeguards ensure that novice investors receive clear, compliant explanations of complex financial terms, streamlining digital customer education.

FoondaMate, a study helper for middle & high school students in emerging markets, uses Meta's Llama to power its AI study buddy available on WhatsApp and Messenger. It answers questions on various subjects, adapts to different English levels and uses multi-step guidance. The platform currently has 3 million students across South Africa, Zimbabwe, and Nigeria – and report 30% uplift in university eligibility for their users.

MavenAGI uses GPT-4 to power automated customer support agents. It integrates with CRMs like Salesforce and Zendesk to personalize responses, evaluate answers, and resolve 93% of customer queries autonomously. This results in a 60% reduction in resolution time and reduces the cost per ticket from $40 to $8, enhancing both customer and employee experience.

Virgin Money's AI-powered virtual assistant, Redi, supports credit card customers 24/7 through the Virgin Money Credit Card app. Built using Microsoft's Copilot suite in partnership with IBM, Redi provides conversational assistance with a mix of practical help and humor, enhancing customer experience and winning the "Best application of AI in Financial Services" award at the Card & Payments Awards.

London Heathrow Airport uses Copilot Studio to enable their “Here to Help” team with a custom AI copilot, providing real-time answers to customer questions via Microsoft Teams. The AI aggregates information from various sources like internal FAQs and public websites, improving the passenger experience and boosting the confidence of the non-operational staff assisting passengers.

MNP Digital partnered with the City of Burlington to create "CoBy," a digital assistant using Microsoft Copilot Studio. CoBy digests and summarizes information-heavy content to provide easy-to-understand responses, helping residents with questions about city services and regulatory requirements. The AI offers 24/7 support, improving customer service and access to local bylaws information.

BYU Pathway Worldwide integrated generative AI into their Copilot Studio support bot, resulting in immediate time savings of over 150 human hours per week.

Victoria University of Wellington uses Microsoft Copilot Studio's generative AI capabilities to provide students with a 'single pane of glass' experience. The AI pulls from the University's data sources to deliver natural language answers to student queries, simplifying information access and enhancing the student experience. Over 90% of pilot participants reported positive feedback, and 95% said they would use the system again.

Rijksmuseum partnered with Microsoft to harness Microsoft Copilot to automatically generate detailed, nuanced descriptions for its extensive art collection. They implemented the solution by training the AI model on existing written descriptions and integrating it into their digital workflow, supported by inclusive design testing sessions with blind and low-vision users. This approach transformed a labor-intensive manual process that took one hour per artwork into a scalable system capable of updating over one million pieces in just hours.

Klarna uses OpenAI's AI assistant to enhance the shopping and payments experience for 150 million consumers globally. The AI manages multilingual customer service, refunds, and returns, reducing query resolution time from 11 minutes to under 2 minutes. Additionally, Klarna integrates ChatGPT Enterprise across the organization, empowering 90% of employees to use generative AI for various tasks, significantly boosting efficiency.

Perplexity uses various Claude models (Claude 3.5 Sonnet, Claude 3 Opus, Claude 3 Haiku) to optimize performance, cost, and accuracy for delivering factual and relevant answers in its conversational search engine. Claude models allow Perplexity to provide fast, accurate results with the ability to read dense research papers in under 3 seconds, benefiting both free and paid users.

Oppo/OnePlus is incorporating Gemini models and Google Cloud AI into their phones to deliver innovative customer experiences, including news and audio recording summaries, AI toolbox, and more.

Carrefour used Vertex AI to deploy Carrefour Marketing Studio in just five weeks — an innovative solution to streamline the creation of dynamic campaigns across various social networks. In just a few clicks, marketers can build ultra-personalized campaigns to deliver customers advertising that they care about.

IntesaSanpaolo, Macquarie Bank, and Scotiabank are exploring the potential of gen AI to transform the way we live, work, bank, and invest — particularly how the new technology can boost productivity and operational efficiency in banking.