AI case studies using {model/tool}






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Holland America Line developed a virtual agent called "Anna" using Microsoft Copilot Studio, which acts as a digital concierge on their website to support customers and travel advisors in booking cruises, managing existing bookings, and answering general questions.
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Promega uses ChatGPT extensively across departments to streamline processes in manufacturing, sales, and marketing. ChatGPT assists in forecasting equipment replacement timelines, gathering protein specifications for custom assays, and automating customer requests in quality assurance workflows. Custom GPTs in sales and marketing also enhance prospecting and email campaign efficiency.
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Mania de Churrasco! centralized its data using Microsoft Azure, Power Platform, and Microsoft 365, improving operational efficiency. The company integrated sales, employee, and self-service data, leading to better decision-making. They are now leveraging OpenAI's models on Microsoft Azure Service for predictive models and AI integration.
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Lotte Hotels & Resorts used Microsoft's Power Platform, including Power Automate, Power Apps, Power Pages, and Azure OpenAI Service, to automate repetitive tasks and empower employees as citizen developers. By providing an eight-week training program, employees learned to create their own RPA solutions, automating tasks such as manual data entry in reservation systems and database refinement, leading to increased efficiency and productivity.
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EY developed PowerMatch, a canvas app built on Power Apps integrated with SAP using pre-built connectors to sync payment and invoice data, replacing manual review by the Accounts Receivable team. They implemented Power Automate flows with custom AI Builder models to extract key payment attributes and applied a 14-step matching algorithm using Office Script, streamlining payment processing.
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