AI case study

Managing high message volumes

by
Zapia
Context

Zapia, an AI assistant developed by BrainLogic, uses Anthropic's Claude on Google Cloud’s Vertex AI to engage in natural, localized conversations with Latin American consumers via messaging apps like WhatsApp. Claude's advanced multilingual support and understanding of regional dialects enable Zapia to assist users in discovering products, making purchases, and receiving support. Integration was quick, requiring minimal prompt engineering, allowing Zapia to scale rapidly to handle hundreds of thousands of messages per hour.

Results

Grew by 2.5 million users in their first year, generated over 90% positive user feedback, handles hundreds of thousands of messages per hour.

Results not reported in the source
Published
December 11, 2024
Agent type
Customer Agents
AI provider
Anthropic
Models/tools
Not disclosed
ICE score
729
The ICE framework in this database provides a quick way to assess the feasibility and potential impact of AI use cases, with higher scores signaling more actionable opportunities.

Impact: Potential benefits to the business.

Confidence: Likelihood of achieving expected results.

Ease: Simplicity of implementation in terms of resources and time.

ICE Score: Calculated by multiplying the component scores.

Note:
Each score is AI-generated based on available data and should be viewed merely as a general guideline for deeper exploration of the use cases.
Impact
9
Confidence
9
Ease
9

37

AI use cases in

Retail & e-commerce

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Wayfair

Retail & e-commerce
Use case
Personalized shopping experience
Context

Wayfair, a U.S. ecommerce retailer, uses ChatGPT and OpenAI APIs across the organization, including legal, research, marketing, and customer service. They leverage AI to enhance personalization, enrich product data, optimize supply chains, and modernize legacy systems, improving both customer experience and operational efficiency.

Models/tools

Zalando

Retail & e-commerce
Use case
Scaling personalized recommendations
Context

Zalando worked with OpenAI to develop the Zalando Assistant, an AI-powered tool powered by GPT-4o mini that provides personalized content recommendations and streamlines product discovery across 25 markets in over 20 languages. They enhanced their evaluation framework with component-specific evaluations and improved few-shot prompting, and migrated from GPT-3.5 to GPT-4o mini for better multilingual and instruction-following capabilities.

Models/tools

Canadian Tire Corporation

Retail & e-commerce
Use case
Increase employee productivity
Context

Canadian Tire Corporation uses Azure OpenAI Service to develop ChatCTC, an internal digital assistant that helps over 3,000 employees with tasks like training, building job descriptions, and generating product descriptions, saving them 30–60 minutes per day. They also developed CeeTee, an AI-powered shopping assistant that simplifies the tire buying process for customers, leading to increased revenue from online sales conversions.

Models/tools
Explore industries

122

companies using

Customer Agents

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Use case
Faster customer issue resolution
Context

Vodafone uses Azure OpenAI Service, Azure AI Foundry, Microsoft Copilot, and Azure AI Search to enhance their virtual assistant TOBi and develop SuperAgent to assist customer service agents. TOBi uses conversational AI to handle customer inquiries, while SuperAgent helps agents solve complex problems faster.

Models/tools
...
4
Use case
Automated customer support tickets
Context

Kodif, a customer support automation platform, uses Anthropic's Claude via Amazon Bedrock to automate up to 90% of support tickets for clients. By integrating Claude 3.5 Sonnet, Kodif powers AI agents that handle complex workflows like refunds and cancellations, enhancing support efficiency and transforming customer support into a revenue source.

Models/tools
...
3
Use case
Scalable personalized customer support
Context

Assembled, a support operations platform, uses Anthropic's Claude models to power Assist, their AI agent and copilot, enhancing customer support by integrating AI and human efforts. They employ Claude for dynamic ticket categorization, intelligent routing between AI and human agents, real-time response generation, and analyzing issues to automatically route cases to the optimal handler—whether AI agent or human with specific expertise.

Models/tools
...
3
Explore agents

85

solutions powered by

Anthropic

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Use case
Faster manga translation
Context

Orange uses Anthropic's Claude to automate manga translation, combining translation agent models with inpainting technology and direct image input to handle visual elements, streamlining localization and allowing translators to focus on nuance.

Models/tools
...
3
Use case
Efficient engineering team management
Context

LaunchNotes leverages Claude in Amazon Bedrock in their product 'Graph' to transform engineering data into actionable insights. Graph functions as an ETL platform with Claude managing data pipelines, helping engineering managers understand development metrics, reduce incident identification time, automate updates, and generate customized release notes and technical documentation.

Models/tools
...
2
Use case
Faster data insights
Context

Snowflake integrated Anthropic's Claude into their platform to enable natural language queries on complex databases, allowing customers to extract insights without SQL expertise while maintaining security and governance.

Models/tools
...
2
Explore AI providers

25

AI use cases in

South America

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Use case
Automated digital marketing
Context

Advolve, a B2B SaaS company, uses Claude from Anthropic as the central orchestrator of their AI platform to automate digital marketing across multiple platforms. Claude enables them to manage millions of ads simultaneously, automate workflows, generate creative assets and copywriting, and dynamically allocate budgets for optimal return on ad spend.

Models/tools
...
1
Use case
Automate repetitive tasks
Context

Localiza, a leading mobility company in Latin America, implemented Microsoft 365 Copilot to automate processes and improve efficiency. By integrating AI into their workflows, they enhanced employee productivity, optimized repetitive manual tasks, and improved inclusivity. They conducted training and hackathons to help employees effectively use Copilot, resulting in significant productivity gains across the company.

Models/tools
...
1
Use case
Making a virtual assistant faster
Context

Bradesco integrated Microsoft's Azure generative AI into their virtual assistant BIA using services like Azure OpenAI and Data Lake, enabling BIA to quickly generate answers and documents, improving efficiency and response capacity for managers and clients.

Models/tools
...
6
Explore regions