Enhancing product discoverability
Mercado Libre has incorporated semantic search into its digital shopping platforms, using AI embeddings from the Vertex AI Agent Builder, which greatly improved product recommendations and discoverability for more than 200 million consumers across Latin America.
30
AI use cases in
Retail & e-commerce
Adore Me, a direct-to-consumer lingerie brand known for its extended sizing, uses Gemini for Google Workspace to streamline copywriting and foster creativity. The team reduced over 35 hours of work creating product descriptions to just 30 minutes by leveraging a prompt library. They also use Gemini for speaker bios, enabling users to fill in key details for automated output. Internal "prompt-off" competitions teach employees how to effectively use AI tools, embedding AI into the company culture.
Untukmu.AI, an online gifting site in Indonesia, uses Meta's Llama 3.1 8B model with split inference processing to protect customer privacy. By running part of the AI model on customers' devices and the rest on their servers, they deliver personalized gift recommendations without accessing or storing personal data. This ensures customer privacy while still providing high-quality, tailored suggestions, enhancing trust and satisfaction.
Best Buy uses AI to summarize customer support calls, allowing their staff to focus on helping the customer rather than note-taking, and both customers and agents are citing improved satisfaction.
107
companies using
Customer Agents
StudyFetch built a comprehensive learning platform powered by Claude, providing personalized learning experiences through their AI tutor Spark.E. The platform analyzes lectures, generates study materials, and offers 24/7 tutoring support in over 20 languages, enabling students to master complex subjects with tailored, interactive assistance.
Intercom, a leading customer service platform, integrated Claude from Anthropic into their AI agent Fin to automatically resolve up to 86% of customer support queries with human-quality, personalized responses in over 45 languages. This implementation reduces response times from 30 minutes to seconds and enables human agents to focus on more complex issues.
Humach, a customer experience solutions provider, uses Claude via Amazon Bedrock to power AI-assisted agents and digital workers that streamline customer interactions across multiple channels. They developed a Custom Language Model framework integrated into their mAI Pilot platform, including digital voice agents, live agent assistance, sentiment analysis, and content classification.
196
solutions powered by
Hydro Ottawa, a major electricity provider for Canada’s capital, implemented Google Workspace and Gemini to improve collaboration, create job posts, conduct legal and technical research, write policies, generate content, summarize documents, and organize meeting agendas across all teams.
Pepperdine University uses Gemini for Google Workspace to enhance accessibility and collaboration across campuses. Faculty leverage generative AI for custom lesson plans and research support, while administrative teams use it for tasks like creating meeting minutes and custom images for presentations. Live captioning and translation features in Google Meet address language barriers, fostering equity and accessibility for students.
Pennymac, one of the largest lenders and mortgage servicers in the US, leverages Gemini for Google Workspace and Vertex AI to enhance efficiency while ensuring data security. The HR team uses Gemini for drafting job descriptions and policy documents, while technical teams use Gemini with proprietary data to improve the underwriting process by querying regulations and best practices.
16
AI use cases in
South America
Mania de Churrasco! centralized its data using Microsoft Azure, Power Platform, and Microsoft 365, improving operational efficiency. The company integrated sales, employee, and self-service data, leading to better decision-making. They are now leveraging OpenAI's models on Microsoft Azure Service for predictive models and AI integration.
Hemominas, Brazil's largest blood bank, developed a chatbot for donor search and scheduling.
Camanchaca, a Chilean seafood company, developed Elon, a virtual assistant that aims to provide more efficient customer service through digital channels, enhancing Camanchaca's customer interactions.