AI case study

TelkomselCustomer support

Rigid bots failed on 700 languages, flooding agents. GenAI now parses local dialects, cutting daily agent calls from 8,000 to 1,000.

Published|1 year ago

Key results

Daily Support Calls
1k
vs 8,000 calls

Result highlights

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The story

Context

Indonesia's leading digital telecommunications provider serves over 159 million mobile subscribers across 17,000 islands where more than 700 languages are spoken.

Challenge

Surging demand overwhelmed support agents with 8,000 daily calls, leading to staff burnout from managing routine inquiries manually. A previous...

Solution
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Scope & timeline

  • 2-week deployment time for virtual assistant
  • 140% increase in average messages per user
  • Self-service interaction rate increase to 45%

Quotes

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The company

Telkomsel logo

Telkomsel

telkomsel.com

Mobile network and digital telecommunications provider in Indonesia.

IndustryTelecommunications
LocationJakarta, Indonesia
Employees5K-10K
Founded1995

The AI provider

Enterprise software, cloud infrastructure, and consumer electronics platform.

IndustrySoftware & Platforms
LocationRedmond, WA, USA
Employees100K+
Founded1975

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