AI case study

Canadian Tire CorporationEmployee digital assistant

Manual drafting held back corporate staff. An AI assistant now writes the content, saving 3,000 employees up to an hour daily.

Published|1 year ago

Key results

Daily Time Savings
30-60 mins

Result highlights

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The story

Context

One of Canada's largest retailers, operating since 1922 with over 10,000 employees and a vast catalog of automotive and home products.

Challenge

Corporate staff faced a heavy burden of manual administrative work, from writing job descriptions to generating product copy, which stifled...

Solution
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Scope & timeline

  • 3,000+ employees using AI assistant

Quotes

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The company

Canadian Tire Corporation logo

Canadian Tire Corporation

corp.canadiantire.ca

Retailer of automotive, hardware, sports, and home products across Canada.

IndustryRetail
LocationToronto, ON, Canada
Employees10K-50K
Founded1922

The AI provider

Enterprise software, cloud infrastructure, and consumer electronics platform.

IndustrySoftware & Platforms
LocationRedmond, WA, USA
Employees100K+
Founded1975

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