Hong Kong BGE
Customer support
Routine queries would have swamped staff at launch. AI now handles thousands of daily requests, cutting support costs by 70%.
- Expected up to 70% support cost reduction
Agents couldn't keep pace with 10M traders. An AI copilot now resolves complex queries, cutting handovers by 35%.
A trading and investment platform serving over 10 million customers with a portfolio spanning stocks, mutual funds, and ETFs.
Scaling support for such a large user base created significant operational bottlenecks, as human agents struggled to provide instant responses to a...
“Since launching its Trading Copilot, Upstox has seen a 35% reduction in agent handovers and a 900bps increase in chat CSAT. By leveraging cutting-edge AI, Upstox envisions transforming operational efficiency and enhancing user satisfaction. This initiative reflects Upstox’s commitment to setting new standards in the trading and investment industry, empowering users with seamless, intelligent, and reliable support experiences.”
Online stock trading and investment platform for the Indian market.
Enterprise software, cloud infrastructure, and consumer electronics platform.
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