Analysts took days to piece together data. Now, ML automates daily offers and triggers real-time risk interventions.
Australia's leading wagering and entertainment company serves 1 million customers across mobile apps, 4,000 physical venues, and two broadcast channels.
Customer data was scattered across fragmented legacy systems, taking analysts days to piece together a single journey. This latency made it...
“Our goal is to consolidate all platforms onto Databricks, progressively decommissioning our legacy platforms over time. This will give us the total cost of ownership efficiency that we need to move forward and invest more in AI capabilities.”
Wagering and media services for racing and sports betting markets.
Databricks is a Big Data company that offers a unified analytics platform for data science, engineering, and analytics teams.
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