Entertainment|Product Engineering

Augusta National Golf Club
Automated content generation

Manual narration limited coverage to contenders. AI now voices every shot and assembles personalized highlight reels in minutes.

PublishedAug 21, 2025|5 months ago

The story

The host of the only major golf tournament played at the same course annually captures over 30 data points per shot, accumulating a dataset of 180,000 historical shots and 20,000 video clips per event.

Manually producing commentary and highlights for every player was impossible, limiting deep coverage to only the top contenders. The digital team...

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The company

Augusta National Golf Club logo

Augusta National Golf Club

masters.com

Private golf club and host of the Masters Tournament.

IndustryEntertainment
LocationAugusta, GA, USA
Employees251-1K
Founded1932

Scope & timeline

  • 20,000+ videos with AI commentary

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