AI case study

BradescoCustomer service automation

Isolated pilots couldn't keep pace. Now, GenAI resolves inquiries autonomously and guides agents with real-time answer suggestions.

Published|7 months ago

Key results

Handling Time Reduction
40%
Response Accuracy
95%
Automated Resolution
90%

Result highlights

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The story

Context

One of Latin America’s largest banking institutions, serving millions of customers every day with a long history of early AI adoption.

Challenge

The bank sought to elevate its existing AI capabilities to handle complex queries and scale generative AI across the entire organization. It needed a...

Solution
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Scope & timeline

  • 12 weeks to integrate internal GenAI tool
  • 8 weeks to build customer chatbot

The company

Full-service commercial bank providing retail, corporate, and investment banking services.

IndustryFinancial Services
LocationOsasco, SP, Brazil
Employees50K-100K
Founded1943

The implementation partner

Bain & Company logo

Bain & Company

bain.com
IndustryFinancial Services
LocationBoston, MA, USA
Employees10K-50K
Founded1973

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