Fan sentiment analysis took hours of manual review. Staff-built GPTs now summarize feedback in minutes, saving 1,800 hours/month.
A professional NBA franchise with a 50-year legacy, seeking to scale fan engagement across international markets like France, Argentina, and South Korea.
Creating content for leadership workshops took weeks and analyzing fan sentiment required hours of manual work, making it impossible to meet demands...
“We were looking to create real competitive advantages. Being early adopters of artificial intelligence is one powerful way to do that.”
Professional NBA basketball team and sports entertainment organization.
AI research and deployment company developing generative models and tools.
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