AI case study

NFU MutualSales email management

Agents manually parsed emails to update spreadsheets. Copilot now summarizes threads and logs data, saving 3.5 admin days per agency.

Published|11 months ago

Key results

Time Savings Per Email
30-90 secs
Email Logging Volume
3x
vs quarterly volume without Copilot

Result highlights

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The story

Context

A UK mutual insurer operates 280 local agency offices where 4,500 staff deliver high-touch, personalized service to over one million members.

Challenge

Customer data was fragmented across disparate systems and manually collated spreadsheets, preventing a unified view of member history. Agents spent...

Solution
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Quotes

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The company

NFU Mutual logo

NFU Mutual

nfumutual.co.uk

Insurance and financial services provider for rural and farming communities.

IndustryInsurance
LocationStratford-upon-Avon, Warwickshire, ENG, GB
Employees1K-5K
Founded1910

The AI provider

Enterprise software, cloud infrastructure, and consumer electronics platform.

IndustrySoftware & Platforms
LocationRedmond, WA, USA
Employees100K+
Founded1975

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