AI case study

Promo.comMarketing video generation

Systems choked at two users, taking five minutes per request. AI now generates 30 videos in two minutes, scaling to tens of thousands.

Published|1 year ago

Key results

New ARR (5 Months)
$1M+
ARPU Increase
20%
Generation Time (30 Videos)
2 mins

Result highlights

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The story

Context

A video creation platform originally serving 200 million users that evolved to help small businesses and agencies produce professional marketing content.

Challenge

The company aimed to launch an AI tool generating 30 videos simultaneously, but existing infrastructure limited capacity to just two concurrent...

Solution
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Scope & timeline

  • Migration to production in 1 week

Quotes

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The company

Promo.com logo

Promo.com

promo.com

AI video creation platform for marketing and social media content.

IndustrySoftware & Platforms
LocationTel Aviv, Israel
Employees51-250
Founded2012

The AI provider

Enterprise software, cloud infrastructure, and consumer electronics platform.

IndustrySoftware & Platforms
LocationRedmond, WA, USA
Employees100K+
Founded1975

The implementation partner

2bcloud logo

2bcloud

2bcloud.io

Helped Promo.com transition to Azure and optimized its architecture and costs effectively.

IndustryTechnology
LocationTel Aviv, Israel
Employees51-250
Founded2017

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