AI case study

NewsweekWebsite search and discovery

Readers hit dead ends with rigid search. Conversational AI now connects topics, boosting monthly searches from 30k to 500k.

Published|8 months ago

Key results

Recirculation Increase
30%

Result highlights

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The story

Context

A global news magazine with an 80-year archive and 60 million monthly visitors largely arriving via organic search and social media.

Challenge

Visitors typically read a single article and left because the strict keyword-based search engine failed to handle typos or contextualize queries....

Solution
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Scope & timeline

  • 75,000 weekly translation requests
  • 1,500% increase in onsite search volume

Quotes

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The company

Newsweek logo

Newsweek

newsweek.com

Global news magazine and digital media platform for current events and analysis.

IndustryMedia
LocationNew York, NY, USA
Employees251-1K
Founded1933

The AI provider

Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.

IndustryTechnology
LocationMountain View, CA, USA
Employees100K+
Founded1998

The implementation partner

Created a proof of concept for a Vertex AI search and translation engine for Newsweek's website.

IndustryTechnology
LocationSan Francisco, CA, USA
Employees251-1K
Founded2014

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